ABC, Map Your Show Create Mobile App
All Baby and Child Inc. and Map Your Show extended their partnership
to bring ABC Kids Expo attendees a MYS Mobile app for the October show.
MYS Mobile (http://abckids10.mobile.mapyourshow.com)
is accessible on any web-enabled cell phone and provides attendees access
to information related to exhibitors, education and show news.
"MYS has always produced the best tools in the industry for attendees
and exhibitors alike. We felt that MYS Mobile was another beneficial
tool to add to the attendee planning process, and we're very excited
to have it available for this show," Larry Schur, ABC president, says.
In addition to the mobile app, ABC and MYS created an interactive online
floor plan and agenda planner for the 2010 Expo. Attendees who create
agendas prior to the event online will have access to that information
via MYS Mobile.
